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Lanon Wee

Klarna's Buy Now, Pay Later Model Loses Less but Still Unable to Generate Profit in First Half

Klarna reported an overall net operating income of 9.2 billion Swedish krona ($843.8 million) for the year, an increase of 21% from the 7.5 billion krona reported for the same period the year prior. Unfortunately, the firm still failed to turn a profit, as they reported a net loss of 2.1 billion krona, a decrease of 67% from 6.4 billion krona between January and June 2022. They did, however, manage to report a monthly profit during this time, given the cost optimization attained through activities such as cutting expenses and improving efficiency through artificial intelligence. Klarna, a Swedish buy now, pay later firm, reduced their losses by 67% in the first half of 2023 due to cost cutting efforts in pursuit of profitability. The company reported net operating income of 9.2 billion Swedish krona ($843.5 million), a 21% year-over-year increase, however they still recorded a loss of 2.1 billion krona for the period. A milestone was achieved, however, when they reported they achieved one month of profitability in the first half of the year, ahead of their internal goal to reach a monthly profit in the second half.CEO Sebastian Siemiatkowski commented on the results, viewing it as proof that Klarna's model is "agile and sustainable" with a "healthy consumer base". Credit losses, or the money set aside for customer debt, dropped 39% to 1.8 billion krona from 2.9 billion krona.Fintech companies are driving growth in the industry by offering zero-interest loans funded by merchant fees on each transaction. Despite the volatile environment, Klarna has responded with aggressive cost-cutting and a push to artificial intelligence. This culminated in the app revamp in April, that included personalized shopping features based on TikTok's discovery feed model. Klarna's market value subsequently decreased from $46 billion to $6.7 billion due to macroeconomic conditions.

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